#product
plannin
plannin
plannin
plannin
2024
•
platform
platform
platform
platform
web
web
web
web
rwd
rwd
rwd
rwd
An online Booking Platform powered by influencer recommendations.
An online Booking Platform powered by influencer recommendations.
intro
Plannin is a next–generation travel booking platform that redefines how people plan trips, not through anonymous reviews, but through curated recommendations from influencers and content creators.
intro
Plannin is a next–generation travel booking platform that redefines how people plan trips, not through anonymous reviews, but through curated recommendations from influencers and content creators.
intro
Plannin is a next–generation travel booking platform that redefines how people plan trips, not through anonymous reviews, but through curated recommendations from influencers and content creators.
intro
Plannin is a next–generation travel booking platform that redefines how people plan trips, not through anonymous reviews, but through curated recommendations from influencers and content creators.
challenge
Travel experience reimagined.
The challenge was to create a global travel platform powered by trusted recommendations, not reviews. It should help people discover and book authentic journeys, inspired by real stories from creators they follow. Our goal was to design a seamless, intuitive booking experience that connects travelers and creators, all aligned with a bold new brand strategy launched in just a few months.
challenge
Travel experience reimagined.
The challenge was to create a global travel platform powered by trusted recommendations, not reviews. It should help people discover and book authentic journeys, inspired by real stories from creators they follow. Our goal was to design a seamless, intuitive booking experience that connects travelers and creators, all aligned with a bold new brand strategy launched in just a few months.
challenge
Travel experience reimagined.
The challenge was to create a global travel platform powered by trusted recommendations, not reviews. It should help people discover and book authentic journeys, inspired by real stories from creators they follow. Our goal was to design a seamless, intuitive booking experience that connects travelers and creators, all aligned with a bold new brand strategy launched in just a few months.
challenge
Travel experience reimagined.
The challenge was to create a global travel platform powered by trusted recommendations, not reviews. It should help people discover and book authentic journeys, inspired by real stories from creators they follow. Our goal was to design a seamless, intuitive booking experience that connects travelers and creators, all aligned with a bold new brand strategy launched in just a few months.
research and strategy
Uncovering unknown.
During the discovery phase, we conducted stakeholder interviews and user research to collect requirements and uncover critical insights. We developed detailed user personas, both for content creators and general users ensuring we were building the right solution for the right audience.
research and strategy
Uncovering unknown.
During the discovery phase, we conducted stakeholder interviews and user research to collect requirements and uncover critical insights. We developed detailed user personas, both for content creators and general users ensuring we were building the right solution for the right audience.
research and strategy
Uncovering unknown.
During the discovery phase, we conducted stakeholder interviews and user research to collect requirements and uncover critical insights. We developed detailed user personas, both for content creators and general users ensuring we were building the right solution for the right audience.
research and strategy
Uncovering unknown.
During the discovery phase, we conducted stakeholder interviews and user research to collect requirements and uncover critical insights. We developed detailed user personas, both for content creators and general users ensuring we were building the right solution for the right audience.
Our approach.
We focused on delivering a frictionless user journey from content discovery to booking. The platform needed to support a seamless flow between the creator dashboard and the booking interface, without cognitive overload.
Our approach.
We focused on delivering a frictionless user journey from content discovery to booking. The platform needed to support a seamless flow between the creator dashboard and the booking interface, without cognitive overload.
Our approach.
We focused on delivering a frictionless user journey from content discovery to booking. The platform needed to support a seamless flow between the creator dashboard and the booking interface, without cognitive overload.
Our approach.
We focused on delivering a frictionless user journey from content discovery to booking. The platform needed to support a seamless flow between the creator dashboard and the booking interface, without cognitive overload.
product strategy
Creating an ecosystem.
We designed a unified ecosystem where creators and travelers could interact naturally. Creators share their favorite places and curated itineraries, and users can immediately book the same hotels and experiences — turning inspiration into action.
product strategy
Creating an ecosystem.
We designed a unified ecosystem where creators and travelers could interact naturally. Creators share their favorite places and curated itineraries, and users can immediately book the same hotels and experiences — turning inspiration into action.
product strategy
Creating an ecosystem.
We designed a unified ecosystem where creators and travelers could interact naturally. Creators share their favorite places and curated itineraries, and users can immediately book the same hotels and experiences — turning inspiration into action.
product strategy
Creating an ecosystem.
We designed a unified ecosystem where creators and travelers could interact naturally. Creators share their favorite places and curated itineraries, and users can immediately book the same hotels and experiences — turning inspiration into action.
Creators share their favorite places and curated itineraries, and users can immediately book the same hotels and experiences — turning inspiration into action.
Creators share their favorite places and curated itineraries, and users can immediately book the same hotels and experiences — turning inspiration into action.
Creators share their favorite places and curated itineraries, and users can immediately book the same hotels and experiences — turning inspiration into action.
Cohesive experience.
Users can connect multiple social media platforms (Instagram, TikTok, YouTube) and automatically pull content from various sources. Creators can easily edit, tag, and update content; they can organize their travel recommendations into lists and thematic guides.
A smart tagging system and robust search engine help travelers find relevant locations, itineraries, and hotels through creator content. A comprehensive design system enabled us to rapidly iterate and work on both the booking portal and the creator panel in parallel.
Cohesive experience.
Users can connect multiple social media platforms (Instagram, TikTok, YouTube) and automatically pull content from various sources. Creators can easily edit, tag, and update content; they can organize their travel recommendations into lists and thematic guides.
A smart tagging system and robust search engine help travelers find relevant locations, itineraries, and hotels through creator content. A comprehensive design system enabled us to rapidly iterate and work on both the booking portal and the creator panel in parallel.
Cohesive experience.
Users can connect multiple social media platforms (Instagram, TikTok, YouTube) and automatically pull content from various sources. Creators can easily edit, tag, and update content; they can organize their travel recommendations into lists and thematic guides.
A smart tagging system and robust search engine help travelers find relevant locations, itineraries, and hotels through creator content. A comprehensive design system enabled us to rapidly iterate and work on both the booking portal and the creator panel in parallel.
Cohesive experience.
Users can connect multiple social media platforms (Instagram, TikTok, YouTube) and automatically pull content from various sources. Creators can easily edit, tag, and update content; they can organize their travel recommendations into lists and thematic guides.
A smart tagging system and robust search engine help travelers find relevant locations, itineraries, and hotels through creator content. A comprehensive design system enabled us to rapidly iterate and work on both the booking portal and the creator panel in parallel.
next phase
Rebranding on the go.
While Plannin was undergoing a complete rebrand and visual identity transformation, we successfully implemented a new strategy and redesigned the entire product, without disrupting the development timeline. A scalable design system and systematic approach made it possible to adapt both key parts of the platform in record time.
next phase
Rebranding on the go.
While Plannin was undergoing a complete rebrand and visual identity transformation, we successfully implemented a new strategy and redesigned the entire product, without disrupting the development timeline. A scalable design system and systematic approach made it possible to adapt both key parts of the platform in record time.
next phase
Rebranding on the go.
While Plannin was undergoing a complete rebrand and visual identity transformation, we successfully implemented a new strategy and redesigned the entire product, without disrupting the development timeline. A scalable design system and systematic approach made it possible to adapt both key parts of the platform in record time.
next phase
Rebranding on the go.
While Plannin was undergoing a complete rebrand and visual identity transformation, we successfully implemented a new strategy and redesigned the entire product, without disrupting the development timeline. A scalable design system and systematic approach made it possible to adapt both key parts of the platform in record time.
Plannin is a great example of how a digital product can merge inspiration with action.
Plannin is a great example of how a digital product can merge inspiration with action.
Plannin is a great example of how a digital product can merge inspiration with action.
summary
summary
Plannin is a great example of how a digital product can merge inspiration with action. With a thoughtful UX strategy, clear product vision, and scalable design foundation, we created a platform that meets the needs of modern travelers and content creators alike.
Plannin is a great example of how a digital product can merge inspiration with action. With a thoughtful UX strategy, clear product vision, and scalable design foundation, we created a platform that meets the needs of modern travelers and content creators alike.
Plannin is a great example of how a digital product can merge inspiration with action. With a thoughtful UX strategy, clear product vision, and scalable design foundation, we created a platform that meets the needs of modern travelers and content creators alike.
+70%
Revenue growth
Month-to-month revenue growth rate
+70%
Revenue growth
Month-to-month revenue growth rate
+70%
Revenue growth
Month-to-month revenue growth rate
+70%
Revenue growth
Month-to-month revenue growth rate
+30%
Bookings growth
Month-to-month growth rate of all bookings
+30%
Bookings growth
Month-to-month growth rate of all bookings
+30%
Bookings growth
Month-to-month growth rate of all bookings
+30%
Bookings growth
Month-to-month growth rate of all bookings
+38%
New customer bookings
of new customers book the trip with Plannin
+38%
New customer bookings
of new customers book the trip with Plannin
+38%
New customer bookings
of new customers book the trip with Plannin
+38%
New customer bookings
of new customers book the trip with Plannin
View the live version.
View the live version.
View the live version.
View the live version.
Ready to launch?
Let’s talk.
2025 © Brava. All rights reserved.
Ready to launch?
Let’s talk.
2025 © Brava. All rights reserved.
Ready to launch?
Let’s talk.
2025 © Brava. All rights reserved.
Ready to launch?
Let’s talk.
2025 © Brava. All rights reserved.